Earning a customer’s loyalty is not just about quality and price. The modern consumer expects something in return for their loyalty, and 64% are willing to switch loyalties to find a business that meets their unique needs. Despite brand loyalty being difficult to grasp and even more difficult to maintain it is paramount to a…
You wouldn’t think so, but a majority of all purchase decisions are largely dependent on the way a store’s merchandise is displayed. A retail display can successfully convert a window shopper into a customer. As such, they’re considered to be a crucial part of small business marketing campaigns for festive events, such as Valentine’s Day,…
Valentine’s Day is just around the corner. Irrespective of the business niche and demographic, you can bet on the fact that a vast majority of your customers will be busy doing something special for their loved ones. Now ask yourself, what are you doing for your customers this February? The fact is that a relationship…
According to recent statistics, Valentine’s Day has slowly but surely been losing its importance in the market. From 63 percent of the population enthusiastically celebrating the occasion in 2007, only around 54 percent participated in Valentine’s Day related activities in 2017. It is especially a concern because holiday themes offer small businesses across various industries the unique…
It is not often that a visit to the bar is like a performance. From the expertly crafted cocktails by the 28 year old Vijay Mudaliar, to the stories and inspiration behind each and every drink, NATIVE bar has crafted an experience that will leave you thirsty for more. Mudaliar’s philosophy revolves around the ethos…
Your Facebook page has a lot of followers. Comments and inquiries from potential customers flood your inbox day and night. You’re hoping that this translates to foot traffic. Because despite your savvy online presence, visits to your nail salon remain scarce. Fret not. Have you ever been into a CrossFit gym? Before you can attend the…
Does your spa have its own Instagram account? If not, it should. With around 800 million monthly active users, Instagram is where most of your clients hang out. For businesses that focus on making people look beautiful, photo sharing applications offer a great opportunity for growth. It’s like word-of-mouth marketing in overdrive. Followers who…
We noticed a really interesting thing that happened recently – our users Happy Cat Coffee recently received a great review via CandyBar’s customer feedback feature. Many of our users regularly receive nice messages like this, and share them with their teams on their private WhatsApp channels and so on. HappyCat Coffee even shared it on their…
With Valentine’s Day just around the corner, many businesses are creating packages that would entice both happily single and loving couples to visit them. What better way to relax with or without your significant other than through a relaxing massage? Massages are a surefire way to elevate your mood and take off from the daily…
Florists sell hundreds and thousands of flowers every year on Valentine’s Day, but most of them are barely breaking even. That is largely due to the rise of the .com era and the floral shift to the online market. Needless to say, it has had a serious effect on the local florist’s sales. Not this February though….