Listen, we get it: building a digital media marketing strategy from scratch is anything but easy. As a small business owner, you probably spend most of your day focused on just keeping the store running. There’s a good chance that digital marketing isn’t a high priority on your daily to-do list. But if you want…
Storefront signages & restaurant signs come in a diversity of shapes and designs. Acrylic signs, wooden signs, metal signs, hanging boards, hand-painted signs, lightbox signs, neon signs, 3D signs… The list is endless. Often the first thing that people notice, restaurant signs inform the first impression a visitor makes about a new joint, even before…
While we live in an era of digital art, there’s something still very charming and rustic about handlettered chalkboard signs. Looking for some inspiration for your own chalkboard menu or signage? Here are some of our favorite examples from around the web! 1. Chalkboard menu from The World of Dot Cupcakes: 2. Chalkboard Menu from…
What if we tell you that you could spark the interest of thousands, and even millions, of consumers through just one strategy? Hard to believe, isn’t it? It’s possible. Small and big businesses frequently achieve this through Guerilla Marketing. What’s Guerilla Marketing? Guerilla Marketing is a low-cost, high-exposure marketing tactic using unconventional marketing tactics. The…
If you run a small business, you’ve probably heard time and time again how important it is for your business to be on social media. And there’s no getting around it: social media is where all the attention is these days. If you want to be part of the conversation (and get some free exposure…
You may think that your restaurant shopfront solely lies at your restaurant front door, but this is not always the case according to a recent survey by Open Table, a whopping 86% of customers had taken to the web to appraise a restaurants menu prior to visiting. A great website is like that perfect dish…
It is many an entrepreneur’s dream to set up and lead a franchising model towards success. Why wouldn’t it be? Great franchising models mean opportunities for your brand to expand at a faster rate in the local market, and sets up lower barriers of entry for exploring opportunities in international markets. You’ll find many eager…
Manpower. Among the many challenges of running a food and beverage (F&B) business, this is probably the one that keeps most managers and owners up at night. There’s already the problem of not being able to hire enough warm bodies. A hire who is likeable, dependable and highly competent? A unicorn, right? Not exactly. We’ve…
Subway is a franchise that’s worth $7.1 billion! How does the brand maintain its popularity in the food industry? In part, by creating various digital marketing campaigns. “Clean” Started Fresh With a New Logo and Campaign Subway’s sales took a hit when the brand’s former spokesman, Jared Fogle, was convicted of child pornography. To recover…
There’s now an easy way to keep updated about what your customers are up to on CandyBar. There’s a new button in your dashboard to get live customer updates over Facebook Messenger chat. Clicking the button starts a chat with our chatbot. You’ll now get push notifications when there are updates to your account like new…