Category: Customer Retention

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Jen, Cheese etc: Approachability Turns A Struggling Business Around

Jen and Ali own Cheese Etc, a small cheese shop just outside of Reading, 50 miles west of London – a local hub for their community. Before they bought Cheese...

/ September 17, 2021

Everything you need to know about building and growing your customer base.

You can never have enough customers for your small businesses. That’s because your business’s growth and stability depend on having increasing those customers. Especially customers that come back to you...

/ June 25, 2021

Pros and Cons of Loyalty Cards – And why 90% of companies have one!

More than 90% of companies have some sort of loyalty program. All your big brands- Starbucks, Amazon, Sephora, Walmart have one. Even small businesses now implement some form of a loyalty program....

/ June 7, 2021

The Five Customers You’ll Meet in Your Small Business (and how to turn them Loyal!)

33% of customers will choose your competitors over you — if they experience even one instance of bad service. What makes one business’ service better than the other? How can you...

/ May 31, 2021

7 Small Business Loyalty Program Ideas to Inspire You!

Customers are the backbone of every business – that’s why the key to profitability is engaging your most loyal customers. On the CandyBar blog, we’ve written extensively about how businesses...

/ May 3, 2021

21 Brands Who Ran Successful Rewards Campaign

Loyalty is a great quality to have, and brands seem to agree with this. And one of the easiest ways to build loyalty among your customers is through rewards programs....

/ April 29, 2021

Repeat Customers: How To Keep Your Most Important Patrons Coming Back

Getting repeat customers: it’s not rocket science, but it does take time and effort to cultivate repeat business. Of course, it is important to acquire new customers. But when you...

/ April 20, 2021

Loyalty Card Templates For Your Small Business Needs

A surprise gift. A free coffee. 30% off. We’ve all experienced it and love it. Loyalty cards are an excellent way to reward your regular customers and give them that...

/ April 18, 2021

How to Increase Revenue for Small Businesses

Being able to increase revenue in a small business is one of those golden tickets that business owners love to hear, am I right? Running a business is hard work!...

/ March 22, 2021

Why Baskin-Robbins’ Customer Loyalty App Leaves Customers Cold

Brothers-in-law Burt Baskin and Irv Robbins opened the first Baskin-Robbins in 1945. Not wanting to be like other ice cream shops—offering only vanilla, chocolate, and strawberry—they came up with a...

/ March 19, 2021