Welcome to the CandyBar blog!
CandyBar is a customer engagement solution for brick-and-mortar retail stores, by the team at ReferralCandy. (Check out the latest features we’ve been coming up with to help you delight your customers!)...
Building Brand Loyalty For Small Businesses
In a crowded marketplace full of choices, building brand loyalty is essential for gaining long-term customer commitment. Today’s consumers seek more than just competitive pricing, they are drawn to brands...
B2B Lead Generation and Sales
In the cutthroat competition of B2B sales, a steady stream of good leads is the lifeblood of your business. But with growing buyer journeys and a crowded digital landscape, attracting...
How to Turn Excess Stock into Custom Rewards with Prediko.io & ReferralCandy
Dealing with excess inventory is a challenge for all direct-to-consumer (D2C) brands on Shopify. Excess stock can tie up valuable capital and space, but it doesn’t have to be a...
Building Trust and Credibility: Reputation Management for Small Businesses
Approximately 90% of consumers stay loyal to brands that tend to highlight their values. It also helps to boost their retention rates. Thus, small business reputation management is essential if...
7 Ways To Improve eCommerce Customer Buying Experience
With more and more consumers switching to online shopping, eCommerce sales are expected to grow more than 10% in 2023, creating a major opportunity for businesses to capitalize on this...
How to Create a QR Code Menu to Boost Restaurant Sales
Are you a restaurant owner looking for a new way to boost sales? Creating a QR code menu is an easy and effective way to do just that. With a...
The 5 Stages of Your Customers’ Buying Journey
Knowing and understanding your customer buying journey, alongside a solid marketing plan can have a huge impact on a positive customer experience, and closing sales. In this post, we’ll cover...
What You Need for Your Online Presence for Brick and Mortar Stores
Even if you run a brick-and-mortar store, you need an online presence. If you’re not online, people can’t find you, your customers can’t share about you, and you may as...
10 Best Small Business Newsletters You Need to Know About
Newsletters have been on the scene electronically for a number of years now. We’ve seen marketers test different tactics to capture their audiences with varying levels of success. Marketers in...
How To Give Excellent Customer Experience With Brick-and-Mortar & Online Store Combined
Many traditional stores were already struggling as online shopping emerged as a new way to get goods. This shift picked up pace at the start of the COVID-19 pandemic as...
